Nonprofit gets 7 newsletter signups in two hours

Without spending a penny… Want to get more newsletter signups on the cheap? Then inspire your audience with an attractive picture and a simple call to action. A Facebook post with four smiling religious sisters garnered seven names in its first two hours of viewing. About 10 more people signed up in the next few days.…

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Push/pull: How a top attorney marketing expert gets super results

Push/pull marketing that’s a little of both: phone calls and email Do you hate cold calls? What if you could build your mailing list with fish that were ready to bite? What if you asked for something from a prospect that was so small that you didn’t get the phone slammed in your face? Try offering a newsletter that is specifically…

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Berwyn-area social media expert combines business and personal lives

Marki Lemons-Ryhal will tell you right up front: your business life and personal life become one when it comes to social media. “There’s no difference between your personal and business life,” the social media expert told participants of the Berwyn Development Corp. yesterday in that Chicago-area suburb. “I know that you split up with your…

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How Nonprofits Can Use Facebook Advertising

I haven’t seen too much written about how nonprofits can benefit from Facebook – especially with paid Facebook ads. Our new video below shows how nonprofits can increase their number of members, volunteers and donors. With Facebook ads, you can target like-minded people in your area and ask them to like your page. You can also…

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How Local Businesses Can Use Facebook Advertising

Your local business can benefit by using Facebook’s many targeting features in your ads. You can then promote Offers and Events to bring more people through your doors. And Facebook is expanding its ad features with local businesses. A few examples are given in our new video, shown below.

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How we quadrupled prospects with one simple ad gimmick

Somewhere in a college lecture hall on the first day of the fall semester a bored student stares into space. Rather than listen to the administrator drone on about the campus rules, the student discretely scans his Facebook page on his smart phone. He sees a picture of a man in a brown cape riding a…

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Reach 420,000 prospects within 10 miles of Oak Park, IL

Or any other city, for that matter You can market to 420,000 business owners, managers and executives within ten miles of Oak Park, IL. This ad shows how you can zero in on this Facebook target audience. Facebook uses three partner categories, which gather data from purchase histories and public records. This ad reads, “Build Trust…

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600 choo-choo their way to store event with Facebook publicity

Some six hundred kids and adults showed up for a Chicago-area’s toy shop’s special event last month. The store even ran out of balloons to give away. The Berwyn, IL specialty toy and hobby shop, Berwyn’s Toys and Trains, got it all without spending a dime of advertising. They used the Facebook Event feature. Store owners watched in…

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Facebook now allows for hourly ad displays

Just today I noticed that Facebook is allowing scheduled ads to run throughout the day, playing catchup with Google Adwords. It’s about time. Google has offered this feature for years. It’s been one of their advantages over Facebook ads. Being able to schedule your ads from say, 5 pm to 9 pm means that you…

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How to drive more active members to your non-profit

We at TreeFrogClick recently received an email from a non-profit asking how they could increase their website visits. I responded that if you want more visits, first of all — what is your overall purpose in getting more visitors? Of course, you want to get people to read your material. But why? Is your end goal more…

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