Don’t talk so much about yourself, Facebook is now saying to marketers in so many words.
The social media giant announced on Friday that consumers don’t want to see so many overly-promotional posts on their news feeds. So Facebook will be hiding even more branded posts than they have been.
Only around 5% of organic posts are seen now, and that number will drop even more for some companies and posts. Read Ad Age’s article, “Facebook Cuts Brands’ Reach Once Again.”
That means marketers must pony up and pay for their posts to be seen.
