Author Archives: Kevin Banet
Berwyn businesses can now micro-target Facebook ads
“Local Awareness Ads” Why waste money if you want to send ads to those only within a mile from you? Small businesses in Berwyn can now target customers as near as one mile of their doors. Just today I got an email from Facebook explaining how I could advertise for our Berwyn, IL client. (I “xyz’d” the…
Nonprofit gets 7 newsletter signups in two hours
Without spending a penny… Want to get more newsletter signups on the cheap? Then inspire your audience with an attractive picture and a simple call to action. A Facebook post with four smiling religious sisters garnered seven names in its first two hours of viewing. About 10 more people signed up in the next few days.…
Push/pull: How a top attorney marketing expert gets super results
Push/pull marketing that’s a little of both: phone calls and email Do you hate cold calls? What if you could build your mailing list with fish that were ready to bite? What if you asked for something from a prospect that was so small that you didn’t get the phone slammed in your face? Try offering a newsletter that is specifically…
Berwyn-area social media expert combines business and personal lives
Marki Lemons-Ryhal will tell you right up front: your business life and personal life become one when it comes to social media. “There’s no difference between your personal and business life,” the social media expert told participants of the Berwyn Development Corp. yesterday in that Chicago-area suburb. “I know that you split up with your…
How Nonprofits Can Use Facebook Advertising
I haven’t seen too much written about how nonprofits can benefit from Facebook – especially with paid Facebook ads. Our new video below shows how nonprofits can increase their number of members, volunteers and donors. With Facebook ads, you can target like-minded people in your area and ask them to like your page. You can also…
