Author Archives: Kevin Banet
How Local Businesses Can Use Facebook Advertising
Your local business can benefit by using Facebook’s many targeting features in your ads. You can then promote Offers and Events to bring more people through your doors. And Facebook is expanding its ad features with local businesses. A few examples are given in our new video, shown below.
How we quadrupled prospects with one simple ad gimmick
Somewhere in a college lecture hall on the first day of the fall semester a bored student stares into space. Rather than listen to the administrator drone on about the campus rules, the student discretely scans his Facebook page on his smart phone. He sees a picture of a man in a brown cape riding a…
Reach 420,000 prospects within 10 miles of Oak Park, IL
Or any other city, for that matter You can market to 420,000 business owners, managers and executives within ten miles of Oak Park, IL. This ad shows how you can zero in on this Facebook target audience. Facebook uses three partner categories, which gather data from purchase histories and public records. This ad reads, “Build Trust…
600 choo-choo their way to store event with Facebook publicity
Some six hundred kids and adults showed up for a Chicago-area’s toy shop’s special event last month. The store even ran out of balloons to give away. The Berwyn, IL specialty toy and hobby shop, Berwyn’s Toys and Trains, got it all without spending a dime of advertising. They used the Facebook Event feature. Store owners watched in…
Facebook now allows for hourly ad displays
Just today I noticed that Facebook is allowing scheduled ads to run throughout the day, playing catchup with Google Adwords. It’s about time. Google has offered this feature for years. It’s been one of their advantages over Facebook ads. Being able to schedule your ads from say, 5 pm to 9 pm means that you…
